The gaming industry is home to hundreds of millions of users worldwide. But as game developers are based in certain regions and locales, the challenges they face when preparing a game for launch start to mount. As a result, they often rely heavily on localization to ensure that their games are primed for international success.
With the holiday season just around the corner, e-commerce business are bracing for high volumes of shoppers. And since so many consumers are foregoing in-person shopping due to the effects of COVID-19, many are staying at home and relying on online stores for the gift giving season.