Growing your business into the global marketplace is the ultimate goal for many enterprise businesses. However, along with the excitement expansion brings comes the inevitable logistic headaches. Challenges like translating for multiple languages or translating a large volume of content can be met by investing in a Translation Management System, or TMS. A TMS is a software platform that helps organizations manage a multilingual localization process from start to finish, and provides localization stakeholders transparency into the entire translation process and pipeline.
In an increasingly digital world, having a website that can reach a global audience is crucial for businesses and organizations to engage with their customers. Whether expanding into a new geographic market, improving customer experience in an existing market, or expanding your existing web presence, offering web content in the languages of your customers is essential. However, translating your WordPress website into all relevant languages is no small feat. Legacy translation workflows involved hours of manual work for content teams, downloading, sending, and uploading content.